"Six rural businesses across the Three Counties including a shepherdess in Gloucestershire, a plant grower in Herefordshire and an equestrian underwear expert in Worcestershire, have been named as finalists in prestigious national awards." Gloucestershire has three finalists in this year's Rural Business Awards. Loopy Ewes, of Fossebridge, produces woollen home accessories, is up for a Best Rural Clothing or Accessories Business award. Owner Katie Allen is a self-described "shepherdess, designer and maker" who works with wool from her flock of rare breed sheep. From a tannery on the Isle of Skye, to the mill in Cornwall that processes the fleeces into yarn, Katie only works with suppliers who are small, specialist and based in rural communities across the British Isles. Judges were impressed with Katie's "super concept and brilliant product".
Katie said for her the hardest thing about being a small start-up in a rural area has been reaching her target customer. "I'm hoping that the Rural Business Awards will open the door to some PR opportunities and help me bring my rural story and products to a wider audience." ... "
Anita Howells, Three Counties Farmer, August 2017,